Online casinos in the UK have been rising in popularity over the last few years. What is even more interesting is that more and more women have been signing up to play online. The online casino signing up a celebrity is Party Casino. They have just signed a deal with Phil Tufnell. He is their first celebrity to ever advertise the brand. Phil Tufnell, according to Party Casino was chosen because he has a “broad appeal” to female and male players. His cricket success will also help in this new endeavour.
Perhaps it is the celebrities that are beginning to hype online casinos that have more women interested in playing. They certainly feel they can trust the online casinos now. But of course, it may have nothing to do with the celebrities who are making waves in advertising. For Party Casino the advertisement will be about getting consumers into the online casino , while advertising the range of games they offer. A Leeds based agency came up with the idea for the casino. The first advertisement was released on January 28th, 2010. Channel 4 in the UK aired it during the Celebrity Big Brother. It seems that anyone watching that show is definitely going to know what’s up with Party Casino.
Phil Tufnell spoke about this recent collaboration. He said it was fun to make the ads and hopefully the deal will continue with Party Gaming. He is a huge fan of poker, so he is also hoping to do ads for the sister site Party Poker, if Party Gaming will have him. This new way of advertising is sure to increase the UK online participation even more.
About Phil Tufnell: Phil Tufnell was a cricketer for England and is now a captain on BBC`s comedy panel show They Think Its All Over. Phil Tufnell also specializes in public appearances and other TV programmes to coincide with his BBC talkshow. Phil Tufnell has entertained many crowds over the years earning his nickname of "The Cat". Phil has been able to mix work on the field with his laddish behaviour and regulary enjoys banter with friends and collegues.
Tufnell retired from professional cricket before the 2003 season in order to participate in the reality television show I'm a Celebrity... Get Me Out of Here and was a team captain on the sports quiz show They Think It's All Over until 2005. He made two guest appearances in UK Soap opera Family Affairs. He also co-presented the game show Simply the Best that year. Tufnell also co-authored a humorous book called 'Phil Tufnell's' A To Z of Cricket' with cricket journalist Adam Hathaway.
In 2006, at the Allan Border Medal ceremony, Phil Tufnell made an appearance and gave a long, humorous speech aimed at poking fun at the Aussies after their recent loss in the 2005 Ashes series. Unfortunately, these digs were taken a little too seriously by Ricky Ponting, who failed to see the fun in Tufnell's speech.
